All businesses have felt the impact of the COVID-19 pandemic. In particular, retail-oriented main street businesses have suffered, with stores closed and in-person commerce halted. In order to survive, many of these businesses have had to pivot their operations from brick and mortar locations to the digital marketplace. With support from the Government of Canada through the Regional Relief and Recovery Fund (RRRF), many main street businesses are turning to digital solutions as a way to maintain their operations and strengthen their resilience for future growth.
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